Cato Salter

Workshops, Storytelling & Digital Strategy

  • Longyearbyen, Svalbard


Dear friend, I'm helpful in facilitating and organising workshops and niche oriented events on Svalbard, both for larger groups or smaller teams who're looking for a customised, unique and memorable experience.

Coupled with a friendly attitude and 16 years of professional experience, I work with the local community to successfully plan, promote and execute your company kick off, "all hands on deck"-sessions, creative, digital design or strategy workshop.

Reach out so we can talk about your needs.


I cherish visual storytelling. People and photography is a love of my life. Stylized with a casual and "everyday life" approach, I create portraits and documentary visuals from various locations around Longyearbyen. I'm sociable and skilled with a camera, and have 6 years of photo editorial experience, so I relate to what works and what doesn't.

Juxtapositions and "out of the ordinary blends" of locations and style is perfect when you're looking for strong and memorable imagery to use in storytelling for social media, news or magazines, so do take the opportunity to talk.

Focusing on long term creative work relationships, I strive to add high value, uniqueness and variation to my work.

Digital Strategy?

I'm a 44 year old friendly strategist, a philosopher and economist by education, with a combined economic research and management consulting background. I've also got 12 years of leadership experience from the digital space in my backpack and I'm happy to share my experiences.

I see myself as a self-starter who values creativity, compassion and sensibility, and I've both failed and succeeded in building businesses from scratch. I'm an attentive listener, direct and honest, a helper of startups, a creative and skilled marketeer and eager to offer advice, support and encouragement on project development, problem solving or strategy.

I'm currently focused on the tension inherent in the mix of the UN sustainability development goals and the travel industry, and as an experienced team player, business strategist and builder of things digital, I'd love to discuss how to take your project to the next level.

Let's talk

What's on your mind?
I'd love to know. Write to me.
I'll read and respond to you shortly.

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Scandinavian Nature

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Thank you

I really look forward to reading your message and getting back to you. Meanwhile, have a super day!